EUPHONIC Blog – euphonic,Inc.

CG production of the movie “Higanjima Deluxe”

Author: admin, Category: ComputerGraphics

“Higanjima Deluxe(彼岸島 デラックス)” is coming to the Shinjuku Piccadilly and other theaters all around Japan, on October 15th 2016.
We have participated in parts of the Computer Graphics production.

Here is a trailer of the movie on Youtube.

© 2016 “Higanjima” Production Committee

Toys”R”Us “Kazasu Camera” Marine Adventure VR

Author: admin, Category: AR

With Toys”R”Us Japan, we have planed and produced “Toys R Us Marine Adventure VR”.
A virtual reality game which can be played in the Toys”R”Us and Babies”R”Us’s official app “Kazasu Camera(かざすカメラ)”, from July 15th to August 16th 2016.

We have created it for use in Hacosco Monocular Lens VR headset, considering it to be used by small children.

AR mode starts up when the camera detects the cover page of “Toy Catalog / Summer TOY Festival 2016.

Water shoots out from the catalog and forms a sea. Then a submarine appears.

When you gaze at the start button in front of the submarine, it will change to VR mode!
In VR mode, you will explore an undersea world in the submarine.

When you gaze at the ocean animals, informations about that animal will show up.

Deep in the sea, Toys”R”Us castle awaits you.

In Toys”R”Us castle, there are lots of toy informations specially selected from the 2016 catalog!
Please take a time to experience the “Toys R Us Marine Adventure VR” during your summer vacation.

Toys”R”Us and Babies”R”Us’s official app “Kazasu Camera(かざすカメラ)”

Tomy(takaratomy) “International Tokyo Toy Show 2016” 360° VR video production

Author: admin, Category: Uncategorized

As a part of the International Tokyo Toy Show 2016, which was held at the Tokyo Big Sight on May 9th ~ 12th 2016, we have done planning, directing, and production of the Tomy(takaratomy) co., Ltd.’s “[360° video] Watch on the YouTube app! Sumire Uesaka sneaks in to Tokyo Toy Show!”.

[360° video] Watch on the YouTube app! Sumire Uesaka sneaks into Tokyo Toy Show!

Sumire Uesaka will virtually stand right in front of you, and show you the backstages of the event.

The 360-degree VR videos are available on iOS devices, Android phones and PC browsers.
But is recommended to view on smartphones!

See below for recommended environments for viewing the 360-degree Youtube movie.

-For PC browsers: Google Chrome and Firefox.
-iPhones/iPads: Latest version of YouTube app. (* 1)
-Android: Latest version of YouTube app. (* 2)

* 1. iOS8 or later, ver 10.20.11604 or later *
* 2. Android4.3 or later *

Toys”R”Us’s AR Circus

Author: admin, Category: AR

We have produced and created “Toys”R”Us’s AR Circus” for the Toys”R”Us’s official app “Kazasu Camera(かざすカメラ)”, for the Golden Week Event(Golden Week is a Japanese holiday), which was held from April 16th 2016 to May 8th.

Cute characters of the circus performed their unique tricks, on the Toys”R”Us’s catalogs and in the stores.

Toys”R”Us and Babies”R”Us’s official app “Kazasu Camera(かざすカメラ)”

CG production of the TV show “Garo: Makai Retsuden” on-air on TV Tokyo and others

Author: admin, Category: ComputerGraphics, News, Works

“Garo: Makai Retsuden(GARO 魔戒烈伝)” is on-aired on Fridays 1:23 AM at TV Tokyo and other TV stations.
We participated in the lighting and compositing of computer graphics.

TV show’s official site

© 2016 “Garo: Makai Retsuden” Keita Amemiya / Tohokushinsha Film Corporation

Fondation Cartier pour l’Art Contemporain, Daido Moriyama ”DAIDO TOKYO”

Author: admin, Category: Uncategorized

Four months from February 6th 2016 to June 5th, Daido Moriyama’s photo exhibition ”DAIDO TOKYO” is held in the Fondation Cartier pour l’Art Contemporain, Paris.

Euphonic and Plexus created multi-screen projection and installation art of soundscape, for this collaboration of DaidoMoriyama Photo Foundation and Fondation Cartier pour l’Art Contemporain.
The monochrome video of Daido Moriyama and the abstract soundscape loops infinitely, and entangles asynchronously to each other, which forms incidental combination of visual and auditory informations, making another DAIDO experience.

Daido Moriyama’s official interview movie, at Fondation Cartier pour l’Art Contemporain ”DAIDO TOKYO”.

For more details, visit the PLEXUS website.

We produced a promotional video for “Green goo” provided by NTT Resonant Inc.

Author: admin, Category: ComputerGraphics, News, Works

We produced a promotional video for “Green goo” provided by NTT Resonant Inc.

[About “Green goo”]
If you like nature and organic things that are good for your body, and want to be Eco-friendly, the search engine that will fulfil your needs is ”Green goo”.

It will deliver Eco-friendly & natural life informations.
Just by using ”green goo”, you will be able to help keep the environment clean!

Osaka Rockstar Hotel reformed into a Daido Moriyama Art Space in December 24th, 2015

Author: admin, Category: Uncategorized

Under the supervision of Akio Nagasawa Publishing/Gallery and photographer Daido Moriyama, Euphonic and PLEXUS worked together to produce and art direct the renewal of Osaka Rock Star Hotel.
We supported on the design and technical side.

The project started in summer of 2015 under the direction of Akio Nagasawa, starting from a practical inspection of the hotel and the blueprint. All the work started from the draft, aligning the photographic works of Daido Moriyama on the blueprint to see how we could extend the idea. Then we moved into the next stage creating the 3 dimensional image by computer graphics, discussing the technical problems with the actual construction team.

* Before simulating with 3D computer graphics, we repeatedly simulated in 2D referencing the blueprints.


* We transformed the designs, which was decided over the numerously repeated 2D simulations, to 3D computer graphics. Then we considered from many different angles.


3D CG simulation (left) and photo of the completed interior (right).

More detailed information about Moriyama Daido and the Osaka Rock Star Hotel’s collaboration see PLEXUS’s website.

Toys”R”Us, AR Halloween and Christmas planning

Author: admin, Category: AR

Toys”R”Us and Babies”R”Us’s official app “Kazasu Camera(かざすカメラ)” is now upgraded!
We developed a face recognition camera feature, named “Narikiri Camera”, for the Halloween campaign.

When this camera recognises a face of a person, cute graphics will stick to that face!

For the Christmas campaign, we used a object recognition system, Vuforia’s Smart Terrain.
With this new feature, everyday things on your table, will be transformed into Christmas items!

Plus, now you can win Toys”R”Us and Babies”R”Us’s shopping points just by using this app!

Toys”R”Us and Babies”R”Us’s official app can be downloaded here.

Wishing you a happy, healthy and prosperous New Year!

Author: admin, Category: Uncategorized

We appreciate for all your support and encouragement in the past year.
Like always, we will offer amazing contents with the latest technologies.
We look forward to working with you again this year!

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